Use cases
What our machine can do
GTM Engineering isn't one tool — it's a set of building blocks we assemble around your problem. Here are the most common use cases, from answering the phone to automating your whole sales process.
Customer handling — voice and chat
Customer acquisition
Sales & automation
AI voice agent
Answers the phone 24/7, replies to questions, books appointments and hands you ready leads. You don't lose a customer when you can't pick up.
How it works
We connect AI to your phone number. The agent talks in a natural voice, understands questions and works after hours too.
Who it's for
Workshops, clinics, salons and services — anywhere a customer calls and you can't always pick up.
Result
Zero missed calls, more booked appointments and less interrupted work.
Appointment booking
Writes meetings straight into your calendar, sends reminders and cuts no-shows.
How it works
An agent or form plugs into your calendar (Google, Outlook), offers free slots and confirms the appointment.
Who it's for
Anyone who works by appointment and loses time arranging them by hand.
Result
A fuller schedule and fewer no-shows thanks to automatic reminders.
AI call center
Handles phone, chat and messages at once, qualifies the case and escalates to a human when needed.
How it works
One system handles phone, chat and messages at once, qualifies the case and hands a human what needs a human.
Who it's for
Businesses with lots of repetitive enquiries that flood the team.
Result
Faster responses and lower handling cost at the same quality.
Sales chatbot
On your site and social media — answers, qualifies and collects contacts 24/7.
How it works
A bot on your site and social media answers questions, qualifies and collects contacts, passing hot leads on.
Who it's for
Shops and services with site or social traffic where questions repeat 24/7.
Result
More captured contacts and sales outside working hours too.
Company scraping & lists
We automatically build lists of companies and contacts and enrich the data — GDPR-compliant.
How it works
From public sources we build lists of companies and contacts to your criteria and enrich them — GDPR-compliant.
Who it's for
B2B companies that hunt for customers themselves and need a solid list to work from.
Result
A ready, accurate list instead of hours of manual searching.
Email marketing & sequences
Bulk and automated email campaigns, newsletters and follow-ups that run themselves.
How it works
We set up automated sequences and campaigns: welcomes, follow-ups and newsletters that fire themselves at the right stage.
Who it's for
Companies with a contact base that want to sell more without manual sending.
Result
Regular contact with your base and more returning customers.
AI outreach
Personalised 1:1 contact (email, LinkedIn) and reply qualification — GDPR-compliant.
How it works
AI writes personalised 1:1 messages (email, LinkedIn), runs the conversation and qualifies replies — GDPR-compliant.
Who it's for
B2B sales that want to reach specific companies without an army of reps.
Result
More conversations with the right people at a fraction of the team's effort.
Ad campaigns
Ads on Meta, Google and TikTok optimised for cost per acquired customer.
How it works
We create the creatives and run campaigns on Meta, Google and TikTok, optimising budget for cost per acquired customer.
Who it's for
Companies ready to invest in ads and wanting them accounted for by results.
Result
Lower cost per customer and a predictable flow of enquiries.
Video content machine
Automated videos and posts (script + voice + editing), dozens of variants for A/B tests.
How it works
We automatically generate vertical videos: script, voice (AI) and editing — dozens of variants for A/B tests.
Who it's for
Brands that want to be visible on social media without a full-time editor.
Result
A steady stream of content and reach one person can't match.
Database reactivation & follow-up
We automatically chase old and abandoned customers who were once interested.
How it works
Automated campaigns to old, abandoned and unfinished leads from your base and CRM.
Who it's for
Companies sitting on a contact base that's going unused.
Result
Sales from contacts you already paid for — at low cost.
Integrations & CRM
We connect channels, CRM and your tools into one pipeline — every lead with a note on where it came from.
How it works
We connect channels, CRM and your tools into one pipeline; every lead arrives with a note on where it's from and what it wants.
Who it's for
Companies with leads scattered across channels and spreadsheets.
Result
Order in the funnel and an end to manual data retyping.
Sales tooling
Funnel dashboards, lead scoring and automated call summaries for your team.
How it works
We build funnel dashboards, lead scoring and automated call summaries wired into the team's work.
Who it's for
Sales teams that want to know what to focus on.
Result
Better decisions and higher rep performance.
Don't see your problem? Describe it to us.
We assemble these blocks around a specific need. Leave your contact — we'll get back within 24 hours.